Keyword research is very important for success on Amazon. This is because keywords have a huge impact on how much traffic your listings receive. Your products won’t appear in search results unless you take the time to find keywords that customers are likely to use. A few good keywords can make the difference between a […]
Advertising with Amazon can help you grow awareness for your brand and reach shoppers searching for your products. A good product strategy should include great product placement, solid branding, attractive packaging and lots of recommendations/reviews from customers who are fans of your product. This amazon marketing plan outlines a strategy that combines listing optimizations to […]
Online retailers are always looking for ways to increase sales using whatever tools or strategies available. It’s important to identify new products that can sell well and deliver healthy profits. The problem is that finding these top-selling products can be difficult, especially in very competitive categories. One strategy is to look at a metric Amazon.com […]
Pezlogic.com was created to give my readers an inside scoop on ecommerce and technology. I wanted to have a place to share my thoughts about new technologies as well as to give my readers some insights on how we run our online business. Friends and colleagues frequently ask me technology-related …
